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Heinz and Mattel Have Teamed Up For a ‘Barbie-cue’

By Kori Apr 15, 2024 | 11:40 AM

ecrow / Depositphotos.com

There is a new ‘Barbie-cue’ sauce coming to the market! To celebrate Barbie’s 65th anniversary Heinz UK and Mattel are teaming up for an unconventional collaboration, Heinz Classic Barbiecue Sauce. It’s a mix of vegan mayonnaise and barbecue sauce. And it’s pink, it gets its pink color from the addition of beetroot extract. The first 5,000 bottles are being sold exclusively in the UK and Spain, however, Heinz says it could potentially expand the offering to other markets!

 

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